Operations Management An Integrated Goods and Services Approach

Pocket • 2007 • Engelsk

Operations Management An Integrated Goods and Services Approach

Av James Robert Evans, David A. Collier

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Om boken

This exciting new textbook provides exceptional coverage of the essential topics taught in a modern operations management course. Its highly current coverage includes contemporary and relevant service theory and applications. Appropriate manufacturing applications and theory are included where relevant. The book's modern/strategic approach addresses OM from a cross-functional perspective, which views operations as linked to all other functional areas of an organization, such as marketing and fin...Vis mer

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ISBN

9780324360783

Forlag

Thomson/South-Western

Publiseringsår

2007

Språk

Engelsk

Originaltittel

Operations Management An Integrated Goods and Services Approach

Format

Pocket

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